About us

In 2017 Jeffrey and Jacqui McGurren started developing the idea of Primary Jane in their small town of Hudson, NH. Jeffrey had workout related injuries that had piled up over the years, leading to chronic back pain as a result of bulging discs. Cortisone injections, pain relief medications, physical therapy, and chiropractic care seemed to only provide temporary relief or no relief at all. Jeffrey started seeking natural options through his own online research. His wife Jacqui had also been in 3 car accidents inside of one year and had just given birth to their first son. Plus, ten hours per day for the last few years at either a desk, or hunched over a client, did not provide any positive progress for her recovery. She was living with chronic neck and back pain of her own for the first time in her life. They knew that together they needed to seek a new path toward a balanced life, before being known as the worlds youngest elderly people (you can laugh.)

A routine of stretching and yoga combined with lighter calisthenics style workouts was a good start to their recovery, but discovering CBD oil and other phytocannabinoid-rich hemp products opened up a whole new world of relief. CBD was not an overly popular topic at the time. There were a lot of people who either had no idea what CBD oil was, or did not believe in its value. Jeff and Jacqui initially decided to purchase a topical and tincture product that they had found through research. They quickly discovered the benefits, starting creating, and never looked back.

With Jacqui’s background in skin care, she was eager to formulate an all natural and effective topical product of her own. The REVIVE roll-on oil was the first product they had creating and soon enough, great feedback came in. Fast forward to 2023 – they now have a full line of vape, topical, drink, and edible CBD and THC products utilizing strains of hemp carefully sourced from New England, Oregon, and Colorado. Primary Jane is now extracting with their regional state licensed laboratory and formulating/packaging all of their products inside New England with care and attention to detail in regard to product quality, effectiveness, price point, and transparency.